New Year's Day - U2 80's Music Video

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New Year's Day - U2
"Nothing changes on New Year's Day."

In 1983, U2 returned with a newfound sense of direction and the release of their third album, War. The album's first single, "New Year's Day", was U2's first international hit, reaching the #10 position on the UK charts and nearly cracking the Top 50 on the US charts. MTV put the "New Year's Day" video, directed by Meiert Avis, into heavy rotation, which immediately launched U2 to the mass American audience. For the first time, the band began performing to sold-out concerts in mainland Europe and the U.S. on their subsequent War Tour. The image of Bono waving a white flag during performances of "Sunday Bloody Sunday" became a familiar sight. U2 recorded the Under a Blood Red Sky EP on this tour and a live video was also released, both of which received radio and MTV play and helped expand the band's audience.

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